Program Application

MINDSHIFT FOR COACHES

Thank you for your interest in the 2026 MINDSHIFT Program for Coaches. I'm glad you're here.

MINDSHIFT is for coaches ready to do deep, transformational work — in their own lives and their clients’ lives. 

Because this work asks a lot of those who undertake it, the Program is by application only. I’ll personally meet with you to explore together where you are in your coaching journey and discern whether the Program is the right next step for you. This conversation is a genuine exploration of your coaching and goals, not a sales call.

Next steps:

  1. Take a few minutes with the application below. Your answers will give us a rich starting point for our conversation.

  2. Once you apply, I’ll send you my calendar to schedule our 60-minute conversation.

Remember: Enroll in the full Program before July 16 to secure these bonuses:

  1. A private 60-minute coaching session with me. I don’t offer standalone executive coaching sessions outside of this opportunity. This 1:1 session enables you to experience the work from the inside — to be coached on something that matters to you, and feel firsthand the depth you'll be learning to create for your own clients.

  2. Early access to the online course platform — so you can start learning and integrating straight away.

  3. A seat in the Executive Edge Series: live conversations with C-suite leaders who have been coached through MINDSHIFT. Gain rare insight directly from your ideal clients, sharpen how you position yourself as a transformation coach, and learn to engage prospective executive clients with credibility, relevance, and a depth that holds their attention.

I look forward to meeting you and learning more about the journey you’re on.

Alex Wray

Executive Coach | Creator of MINDSHIFT

Application Form

Send us an email or book a 30-minute consultation with a MINDSHIFT coach to explore whether this Program is right for you.