
The MINDSHIFT Story
MINDSHIFT was forged at the intersection of pressure and performance.
In the wake of the global financial crisis, a major global bank hired McKinsey & Company to convene a team of the world’s top experts in leadership transformation: Harvard professors Robert Kegan and Lisa Lahey, David Rock of the NeuroLeadership Institute, and McKinsey’s Colin Price, author of Beyond Performance.
Alex Wray was selected to coach a cohort of their senior executives through the behavioral shifts needed to realign leadership with a bold, high-stakes turnaround strategy. Unlike traditional academic models or theory-heavy programs, this was transformation in the trenches: real leaders, real stakes, real change.
Over that year, Alex helped translate elite thought leadership into real-world execution—coaching leaders to shift their mindset, apply new behaviors, and lead differently when it mattered most.
This high-stakes transformation effort became the foundation of MINDSHIFT.